User
The user is the key to the success of any financial product. But, how can you know what they really need and deliver up to their expectations? We discover human psychology─habits, behavioral patterns, perception and cognitive biases to empathize the users in the best way possible.
The metaverse will become the next global milestone after the digital transformation in the next few decades.
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Future Banking Trends 2023: Democratizing the Financial Experience
The lightning-fast development of technologies is fundamentally changing the concept of finance and money.
5 User Research Methods to Design Best Financial Products
There are dozens of research methods available, but from our experience to create a user-centered financial product, five key research methods should be highlighted.
Why Non-Purpose-Driven Banks Are Losing Customers
How can purpose-driven banking save banks from losing millions? The main challenge is how to align banking services and products with a human-centered purpose.
Digital Insurance Customer Experience Trends 2022
Global digitalization and pandemics impacted the insurance industry, due to changes in the customers' behavior and the rapid emergence of insurtech. What are the main digital insurance customer experience trends 2020, and how does insurtech use UX design to implement?
How Purpose-Driven Banking and Fintech Create Exceptional Products
Emotional experience, human-centricity and responsible consumption have become a social trend in today's digital world, even in banking and fintech. People deepen the quality of life through purpose-driven business and mindful living.
Adapt Financial Brand Design for the Digital Experience
What is the most valuable thing in any company that can be built and developed over 20 years, but can be destroyed in five minutes? It is brand reputation.
What Are The Digital Customer Expectations From Banking And Financial Services
In recent years there has been growing discussion on the ability of traditional businesses to adapt their services to the expectations of digital customers. What should financial brands consider in order to offer the best digital service?
🎧 Digital Banking Customer Experience Trends for the Breakthrough
What is needed to achieve a breakthrough in the post-pandemic world? Here are 10 digital banking customer experience trends to find the right strategy.
Will AI in Digital Banking Become a Success or a Disaster
Will AI make customers' lives better than ever before or become dangerous if applied without human eccentricity?
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